In simple terms Link Building starts with an objective or goal followed by a link building strategy and link building activities.
Establishing Link Building Objectives
We start by fully understanding your internet marketing & link building objectives. Clarifying and defining these objectives make for a successful campaign.
Defining Link Building Strategies
Building strategies for your company, based on your objectives, industry, markets, competition and more will be defined along with time lines.
Determining Link Activities and Tactics.
Link tactics are examined, determined and structured to build outcomes that are sustainable and scalable.
If you are doing some or none of these then we will work with you to define measurable outcomes.
Link Building Packages include: Social Media Campaigns, Link Building Activity campaigns and Link Advertising campaigns. All our campaigns include several activities established based on your objectives.
What are Link Building Activities
Local Search Marketing
Going beyond just major Search Engines. Whether you are a local retail business or national chain there are several methods and many resources to fully develop online in order to bring your company the most complete local level search exposure
Social Media Marketing
Social marketing has become an important element in promoting products and services as well building brand awareness. While most people are familiar with some of the main stream social media networks such as Linkedin, Facebook and Twitter, there are many more of these online today. Developing a campaign to build exposure for your product, service and brand is an ever important method for building exposure and traffic.
Video Search Marketing
Internet Video placement and distribution (i.e youtube, viddler) can have a dramatic effect on your business website traffic. SEO optimizing with a thought out keyword strategy while actively promoting through online channels is fast becoming an effective way to pull searchers to your website.
Some of the beginning stages of link building are at the directory level. Finding industry and market specific directories are a core action ti establishing a business presence online.
Public Relations & Press Release Marketing
Professionally written and distributed press releases are a powerful way to inform the public and your target markets of important news in your company. SEO optimized articles build powerful site traffic and can take on a viral marketing element boosting your internet rankings
Internet Article Marketing
Do you have industry knowledge and resources that you want to share. Article marketing is a great way to create exposure for your company while providing a valuable resource to those in your industry. Submitting and SEO Optimizing these articles are an important step in building your website visitor traffic.
Developing an internet presence through blogs in your industry as well as securing anchor text links back to your site from these authors is a powerful way to develop your website traffic.
Link Advertising Campaigns
Sometimes using paid advertising links is the best and most effective way to boost website traffic. Through an outreach campaign, our industry contacts and research significant results can be achieved with this method.